Moneyball Meets the Business of Baseball (Ep. 73)

The Ringer's Ben Lindbergh and Michael Baumann talk to Red Sox
executive vice president and chief financial officer Tim Zue about
how teams are using data to optimize ticketing (05:00), marketing
(12:00), concessions (36:00), the fan experience (39:00), and more,
and the ways in which baseball business analytics are similar to
and different from baseball operations analytics (51:30). Learn
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