#30 Malte Scholz, Co-founder and CEO at airfocus | Making It Real Podcast with Jan Brinckmann

Interesting episode guest in the Making It Real Podcast for all
the product enthusiastists out there: Malte Scholz, product
manager specialized in the SaaS and mobile tech space. He is
Co-founder and CEO at airfocus, a prioritization and roadmapping
software for product teams and decision makers. Malte shares with
us his top techniques to prioritize features, to decide on the
first product version and to build the best-possible roadmap for
your product. We also cover the tricks of balancing customer
needs and the challenges of scaling development teams.
https://www.linkedin.com/in/maltescholz
https://airfocus.com
linkedin.com/in/janbrinckmann


00:00 Intro


00:50 How Malte joined the entrepreneurship space


3:50 Building a first version of a product


5:10 Time until launching a first version


6:25 What does airfocus do?


8:10 Feature prioritization as a product manager


11:35 What framework should I use for prioritization


13:10 Staying on track with the product roadmap


14:55 Challenges that founders face in product development


16:40 What should go into a first version?


19:15 Balancing customer needs


21:15 Assessing the impact of the next release


24:20 Hiring and sustaining a great team


27:55 Quick fire round: Person Malte admires the most | What
is so broken that entrepreneurs should fix immediately
| Technology that will transform the future | Favourite
management concept


32:50 Closing