STRATEGY | Collaboration is the New Competition. w/ Priscilla McKinney

Prepare to rethink your approach to business growth as we welcome
the dynamic Priscilla McKinney, CEO of Little Bird Marketing and
author of "Collaboration is the New Competition." Available on
Amazon here. Priscilla brings a wealth of experience shaped
by her astonishing journey across three countries and 33 moves.
Discover how these experiences have crafted her unique
perspective on adaptability and the critical role of
collaboration in navigating the modern business landscape. As
digital noise rises, she shares her insights on how businesses
can carve out space and thrive through strategic
partnerships.

We explore collaboration's many forms, from teamwork within
organizations to alliances with external partners. Priscilla
emphasizes the essential elements of successful collaborations:
transparency, communication, and mutual benefit. Whether you're
aiming to boost your career or your business's competitive edge,
collaboration is a powerful tool. Priscilla provides a
straightforward framework to guide these efforts, highlighting
the importance of being clear about goals and what each party
stands to gain. This episode is packed with practical strategies
to help you leverage partnerships and stand out in a crowded
market.

The conversation culminates in an examination of strategic
collaboration as an art form. Priscilla outlines how to create
powerful, mutually beneficial relationships through thoughtful
networking, whether in podcasting, academia, or business. The
discussion underscores the significance of approaching potential
partners with clear requests and ensuring all parties are
committed to mutual success. By adopting a mindset of strategic
collaboration, listeners can unlock new pathways to success and
growth. Join us to gain valuable insights from Priscilla McKinney
on how to foster professional relationships that propel you
forward.

Connect with Priscilla: 


Website: https://littlebirdmarketing.com/
LinkedIn Profile:
https://www.linkedin.com/in/priscillamckinney/
X Handle: https://twitter.com/littlebirdmomma
https://priscillamckinney.com



Listen and subscribe on Apple Podcasts,
Spotify, Google Podcasts, and
Stitcher.


Website | Facebook | Twitter
| Instagram | LinkedIn


About Business Owners Radio:


Business Owners Radio is a podcast that brings you insights,
inspiration, and actionable advice from successful entrepreneurs
and business experts. Hosted by Shye Gilad and Craig Moen, our
show aims to help you grow your business and achieve your goals.
Join us every week for new episodes packed with valuable tips and
resources.


Sponsorships:


Are you interested in sponsoring an episode of Business Owners
Radio? Reach out to us at email to discuss advertising
opportunities.