Beyond Technique: The Road to Seasonality and Profitability

Welcome to Beyond Technique, the podcast that empowers
photographers to bring their businesses to the next level,
brought to you by Platypod, Photofocus and Skip Cohen University.
Today we chat about how to make the most out of the road to
seasonality as we move into the fourth quarter for your
photography business. We cover some great ideas about how to move
your business forward, so be ready to take notes!
Check out Platypod.com, the world's most compact tripod for
photographers! We discuss:

Why now more than ever, your clients have a renewed sense of
family, and how family portraits play a role

Why you should stay in touch with your past clients

The importance of being involved in your community

How photographer Steven Gotz created
coloring books for his clients with young children in order to
lift their spirits.

How a "portrait party" can be a great way to get your name
out in the community.

The importance of building a community calendar.

The importance of your blog.

How partnerships can revolutionize your business.



Be sure to let us know if you have any thoughts or questions in
the comments section. We do our best to answer all questions in a
timely manner.
Have suggestions on future topics you want us to cover? Email
us:

Skip Cohen: skip@mei500.com

Chamira Young: chamira@photofocus.com 

You can be the next guest on our podcast

Do you have an idea for a topic or want to hear from your
favorite photographer or influencer in our industry? Send an
email to skip@mei500.com or chamira@photofocus.com, with the
subject line BEYOND TECHNIQUE IDEA. Then write a brief
description of your topic or idea. If you are recommending
someone, please include their name, contact information and state
if you would like to be a guest host.
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