Talking Drupal #343 - Marketing Automation with Mautic

Today we are talking about Marketing Automation with Mautic with
Ruth Cheesley.


www.talkingDrupal.com/343
Topics

What is Marketing Automation

What is Mautic

How does Mautic work

Is Mautic free

Similarities between Drupal and Mautic

Mautic and Acquia

How Mautic works with Drupal

What Mautic can automate

Privacy features in Safari

Customizing Mautic

Plugin ecosystem

Mautic Acceleration team

Resources

App for sit stand reminder

Governance

Mautic Project Page

Mautic Partners

Mautic Documentation

Developer Docs

NB we are in the middle of replatforming to Read the Docs
- WIP but these are the most updated

End user

Developer



Mautic Workshop at DrupalCon

Campaign Studio

Campaign Factory

YouTube channel

Guests

Ruth Cheesley - ruthcheesley.co.uk @RCheesley
Hosts

Nic Laflin - www.nLighteneddevelopment.com @nicxvan
John Picozzi - www.epam.com @johnpicozzi
Mike Anello - @ultimike
MOTW

Webform Mautic
Adds a Webform handler to map submissions to Mautic forms.
Automatically send Mautic cookies (session and device ID), to
merge the newly created contact from the submission with the
anonymous tracked visitor through the tracking pixel
seamlessly.
Automatically forward the IP address to Mautic, to provide
consistent tracking of leads once they submit the form.