Expert Sales Trainer: Cole Gordon - The Michael Sartain Podcast

Cole Gordon (IG: @ColeThomasGordon) is the founder of
Closers.IO. Closer.IO has done over $30 mil in revenue and
they've worked with over 4,000 businesses training sales teams.
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Michael’s Men of Action program is a Master’s course dedicated to
helping people elevate their social lives by building elite
social circles and becoming higher status. Click the link below
to learn more: https://go.moamentoring.com/i/2
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Subscribe on Youtube: https://www.youtube.com/user/MichaelSartain


Listen on Apple Podcast:
https://podcasts.apple.com/us/podcast/the-michael-sartain-podcast/id1579791157


Listen on Spotify:
https://open.spotify.com/show/2faAYwvDD9Bvkpwv6umlPO?si=8Q3ak9HnSlKjuChsTXr6YQ&dl_branch=1


Filmed at Sticky Paws Studios:
https://m.youtube.com/channel/UComrBVcqGLDs3Ue-yWAft8w


0:00 Intro 1:15 closer.io 3:17 *When I hear a good salesperson
4:36 This is the right thing, now is the right time 5:16 **He
tries to sell you on the idea 6:50 Uncertainty-based objections
7:35 How can you tell when it’s a smokescreen? 8:02 **Call them
out on their tonality 10:47 Preeminence frame 11:35 ***Jordan
Belfort was a convicted felon 12:29 ***Status is status is status
14:20 **Jake Paul, Elon Musk 15:10 Tonalities 16:10 **You listen
to two wins every day 18:05 Audiobooks at 2x speed 18:32 ***The
Winner Effect 19:09 ***A mile, Roger Bannister 20:23 *Fall to the
level of your training 21:12 “No problem” 24:30 *I’m a great
trainer 25:26 ***Men Of Action 28:04 Evolutionary psychology
28:42 Discount offer 31:41 **Keep going home to your ex 34:15
Making a trade 36:51 ***IVE 39:54 ***Being a fraud 41:06 *They
thought they knew better 42:07 ***Sales team that does $30
million a year cash 43:40 **F*ck your feelings 46:31 ***Trust
your feelings 50:49 **Hustle Harder 52:45 ***Zero to $2.5 million
in 26 months 54:19 ***Commitments give you more options 56:39
***When they invest in my program 57:54 ***Maintain my commitment
58:52 Clarity and certainty, Why the thing you did before didn’t
work 1:03:25 ***Take Action 1:05:11 ***The Secret 1:09:16
Transition Statement, “What’s next?” “What else?” 1:18:30 Silence
1:21:45 The close 1:23:20 Great closers don’t get many objections
1:25:52 The Buying Pocket 1:29:45 **Preselection 1:30:56 Double
tie down 1:32:39 6 types of lead sources 1:38:13 **Reels and
TikTok 1:41:16 **Think and Grow Rich 1:42:59 Extreme
responsibility 1:49:00 Emergency situations 1:50:18 *Delegation
1:54:12 I have a better way of making money 1:56:23 Work/Life
Balance 2:00:03 Men of Action 2:05:10 Dan Fleyshman 2:05:48
Closer.io 2:15:30 Tai Lopez, Dan Bilzerian 2:18:17 7 or 8 figure
business