Shinola Celebrates 10 Years Since Building Its First Watch in Detroit

Shinola Chief Operating Officer Bailey Mattacola breaks down how
the Detroit-born company tackled the challenge of building watches
in America again and then expanded to manufacturing bags, apparel,
jewelry and so much more. Mattacola also dives into how Shinola is
reclaiming high-quality American manufacturing and how customers
respond to the “Detroit differentiator.” Photo courtesy of Shinola