LYP 141: The Launch Loop - The Five Elements of a Successful Launch

Welcome back to The Launch Youniversity Podcast! In today’s episode
the guys throw it back to their very first episode which was almost
three years ago. On this episode Jeff Henderson, David Farmer,
Shane Benson and Kevin Jennings break down The Launch Loop: what it
is, why it works and how to follow it. When looking for a new way
to launch products at Chick-fil-a, they traveled the country to
study how other successful businesses were launching. Their
research and conversation led them to The Launch Sequence.  

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