Episode 3: 食品科技创新对低碳生态领域带来的影响 - 刘抒曼

[Recorded on July 31, 2020] If you listen to this episode while
eating, consider a plant-based meal. Join us as we explore the
current market for plant-based meat alternatives adapted to the
Chinese palate. Shuman Liu, Research & Development Director at
Starfield, takes us through the origin of China’s “Beyond Meat”
equivalent. Shuman, a trained sociologist and anthropologist,
became vegetarian while in Hong Kong and has made it her life
mission to promote healthy and eco-friendly diets. Learn about
Starfield’s current product line-up and expansion strategy, from
selling to Western brands like KFC to Chinese brands like XiBei, to
the types of plant proteins being used. Starfield is currently
developing chicken analogs and researching new plant proteins like
chickpea and spirulina.
【2020年7月31日录制】如果你听这期节目时正准备用餐，那你可以考虑吃一顿素食——因为我们将探索适合中国人口味的植物性肉类替代品的市场。Starfield研发总监刘抒曼在访谈中带我们了解了中国“人造肉”产品的起源。抒曼是一名受过严格培训的社会学家和人类学家，在香港时成为了素食者，并把推广健康和环保饮食作为自己的人生使命。了解Starfield目前的产品线和扩张策略，从销售给西方品牌如肯德基到中国品牌如西贝，再到所使用的植物蛋白类型。Starfield目前正在开发鸡肉类似物，并研究新的植物蛋白，如鹰嘴豆和螺旋藻。