Can marketing help sustain competitive advantage during a recession?
Jean-Christophe Bedos, CEO of Boucheron, looks at how brands can
achieve a competitive advantage through their marketing activity
2 Minuten
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The latest in news and thought leadership from London Business School.
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vor 16 Jahren
Jean-Christophe Bedos, CEO of Boucheron, looks at how brands can
achieve a competitive advantage through their marketing activity
achieve a competitive advantage through their marketing activity
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