Survival of the fattest

Chris Higson, Associate Professor of Accounting discusses how despite their revenues tumbling and prices falling, Apple survived the recession of the early 1990s because they were a fat organisation with a strong balance sheet

3 Minuten

22.11 MB

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London Business School podcasts

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Schulung , Bildung , Wirtschaftsnachrichten , Wirtschaft , Nachrichten & Politik

Beschreibung

vor 16 Jahren

Chris Higson, Associate Professor of Accounting discusses how
despite their revenues tumbling and prices falling, Apple survived
the recession of the early 1990s because they were a fat
organisation with a strong balance sheet