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The Changing Role of the Chief Sales Officer

The Changing Role of the Chief Sales Officer

The Gartner Sales Podcast vor 1 Jahr

As B2B sales changes, so does the role of the chief sales officer. The Gartner Sales Podcast welcomes Graham Stringer, head of customer markets for Fujitsu’s North America region, to discuss his firsthand experience with a growing CSO role.

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The role of the chief sales officer (CSO) is evolving. The drive
to align commercial functions is sparking growth and
transformation in the CSO role itself. Podcast host Betsy
Gregory-Hosler speaks with Graham Stringer, head of customer
markets for Fujitsu North America, to discuss his commercial
organization’s transformation, how his role has changed and what
it’s like to be in a growing leadership position.

“Even if you’re not in a position as a sales leader to drive a
greater level of convergence, at least see how you can lean in
and be closer to those parts of the business. Don’t just shrug
your shoulders and say, well, that’s just the way we’re
organized. And hey, best-case scenario, perhaps you can move the
needle.”

Graham Stringer is the head of customer markets for Fujitsu’s
North America Region, where he oversees all sales of Fujitsu’s
digital technology solutions and services. With over 25 years of
experience in the IT industry, Graham has held key roles at DXC
Technology, Oracle, Software AG, IBM and a global startup,
managing teams across the U.S., Canada and Latin America. He
holds a Bachelor of Math in computer science from the University
of Waterloo and has completed management programs at Wharton and
Queen’s University.