#486 Machine Learning & The Future of Advertising: Interview with Patrick Mckenna

On today's episode of the Internet Marketing Podcast, Andy
is joined by Patrick McKenna, Founder and CEO at Strike
Social to talk about machine learning and the future of
advertising. 


On the show you'll learn:





How Patrick was able to grow Strike Social quickly

How AI/Machine Learning can help with multi-variant
testing 

What DV360 is

The trends Patrick sees coming in the next 24 months across
the major social platforms

Patrick's tips to help you be more successful within your
advertising?






Plus, Patrick provides his top tip/key takeaway for the
audience. 


If you'd like to connect with Patrick, you can find him on
Twitter here and on LinkedIn here. 


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