#531 The Social Media Landscape in 2020: Interview with Lachlan Kirkwood

On today's episode of the Internet Marketing Podcast, Andy is
joined by Lachlan Kirkwood, digital marketing specialist, content
creator and founder of clickthroughDM to talk about the digital
marketing landscape in 2020.


On the show you'll learn: 





A summary of some of the key changes & trends we’ve seen
across the digital marketing landscape in 2019

Lachlan's Predictions for the landscape in 2020 including
platforms, strategies, regulations

Why the rise of TickTok should be in your 2020 plans 

Why digital marketers should care about personal branding in
2020

How you can get started with building your personal brand and
the channels you should prioritise

What the future of work for digital marketers might look like






Plus, Lachlan provides his top tip for the audience.


 


If you'd like to connect with Lachlan, you can find him on
Twitter here and on LinkedIn here. You can also find his personal
blog here. 


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