#532 4 Key Tips to Making Any Video Perform Better: Interview with Rick Cesari

On today's episode of the Internet Marketing Podcast, Andy is
joined by Rick Cesari, Direct Response Video Pioneer, author,
Consultant & Keynote Speaker to talk about Video Marketing
and provide his tips for making any video perform better. 


On the show you'll learn: 





What direct response videos are

The main types of video used in promotion and marketing 

How Dale Carnegie's formula for giving a speech in his book,
How to Win Friends and Influence People, can help with your video
marketing

The main keys to success in video marketing

How factoids at the beginning of your video can improve your
video performance

Why authenticity is more important than the production value
when it comes to video marketin






Plus, Rick provides his top tip for the audience when it comes to
video marketing. 


If you'd like to connect with Rick you can find him on Twitter
here and on LinkedIn here. 


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