554 Tips for Building Your Brand with Olaf Gueldner from Goodwood

On this week's episode of the Internet Marketing Podcast, Andy is
joined by Olaf Gueldner, CMO at Goodwood, the world’s leading
sporting estate situated in West Sussex, to discuss his tips for
how you can build your brand.


On the show you'll learn:





How to shift focus from a physical operator to become a
digital media giant?

The lessons learnt from bringing services in-house

Why your audience is King, but content is everything

Why it's so important to for businesses to understand their
audience

Why measurement is so important "If you can’t measure it then
you can’t improve it!"






Plus, Olaf provides his top tip for the audience.


If you'd like to connect with Olaf, you can do so on LinkedIn
here and you can also find out about Goodwood's media business
here.


To connect with SiteVisibility:


https://www.sitevisibility.co.uk/

https://twitter.com/SiteVisibility



Hosted on Acast. See acast.com/privacy for more information.