#575 Uncovering Hidden Revenue in Your Email Lists with Emily McGuire, Owner of Flourish & Grit

Ever wonder why your emails end up in a junk folder? Want to
craft irresistibly clickable subject lines? Fancy learning one
simple technique you can use to make more money from your email
lists? Then this episode is for you.


Today we're joined by Emily McGuire, Owner of the email marketing
agency, Flourish & Grit.


In today's episode we discuss:





Beneficial skills for the modern email marketer

The right (and wrong) ways to take advantage of
personalisation

Subject line techniques that drive open rates without
misleading your subscribers

How reframing your mailouts as an email series' could be the
key in unlocking revenue within your email list

Companies that can inspire you with their email marketing
efforts






CONNECT WITH EMILY / FLOURISH & GRIT:


https://www.flourishgrit.com/

https://www.linkedin.com/in/mcguireemily/






REFERENCED ON THIS EPISODE:


https://www.klaviyo.com/

https://www.activecampaign.com/

https://glockapps.com/

https://www.shinesty.com/

https://www.target.com/

https://www.thereformation.com/

https://helpwise.io/

https://www.flourishgrit.com/open






CONNECT WITH SCOTT:


scott.colenutt@sitevisibility.com

https://www.linkedin.com/in/scottcolenutt






CONNECT WITH SITEVISIBILITY:


https://www.sitevisibility.co.uk/

https://www.youtube.com/user/SiteVisibility

https://twitter.com/sitevisibility

https://www.facebook.com/SiteVisibility

http://instagram.com/sitevisibility






For all show ideas, guest recommendations and feedback email
marketing@sitevisibility.com


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