#581 Essential B2B Website Conversion Techniques with Alex Price, Founder of 93Digital

Happy Holidays everyone!


In this episode, Alex Price, Founder of 93Digital, joins us to
discuss conversion insights, techniques and considerations when
building B2B websites.


In this episode we discuss:





How and why Alex ended up working in the niche space of B2B
WordPress design and development

How Alex manages the balance of creativity and commercial
balance within his design and development teams

How setting client expectations on how to give feedback can
improve end results

The major differences between B2C and B2B websites

The role of customer journey mapping in B2B website building

Why hiding pricing information on your B2B website might not
be such a good idea






Referenced on this episode:





https://wpengine.co.uk/

https://www.cloudflare.com/

https://yoast.com/wordpress/plugins/seo/

https://rankmath.com/

https://www.gravityforms.com/

https://www.drift.com/

https://segment.com/

2021 Logo Design video:
https://www.youtube.com/watch?v=q_O5fpBs5C8&feature=youtu.be

https://www.mitie.com/

https://kadence.com/






CONNECT WITH ALEX / 93DIGITAL





https://93digital.co.uk/

alex@93digital.co.uk

https://www.linkedin.com/in/alxprce/






CONNECT WITH SCOTT:





scott.colenutt@sitevisibility.com

https://www.linkedin.com/in/scottcolenutt






CONNECT WITH SITEVISIBILITY:





https://www.sitevisibility.co.uk/

https://www.youtube.com/user/SiteVisibility

https://twitter.com/sitevisibility

https://www.facebook.com/SiteVisibility

http://instagram.com/sitevisibility






For all show ideas, guest recommendations and feedback email
marketing@sitevisibility.com


Hosted on Acast. See acast.com/privacy for more information.