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  4. #643 How To Innovate While Retaining Focus on Your Core Business w/ Tendayi Viki, Associate Partner at Strategyzer
#643 How To Innovate While Retaining Focus on Your Core Business w/ Tendayi Viki, Associate Partner at Strategyzer

#643 How To Innovate While Retaining Focus on Your Core Business w/ Tendayi Viki, Associate Partner at Strategyzer

Internet Marketing: Insider Tips and Advice for Online Marketing vor 4 Jahren
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38:20

In this episode we're joined by Tendayi Viki, Associate Partner
at Strategyzer. In addition to his work at Strategyzer, Tendyai
has authored two books on innovation, 'The Corporate Startup' and
'Pirates in the Navy'.


Tendayi also co-designed the 'Pearson's Product Lifecycle', an
innovation framework that won the Best Innovation Program 2015 at
the Corporate Entrepreneur Awards in New York.


In this episode, we discuss:





How far in advance is 'the future'?

The difference between creativity and innovation

The importance of structure in creative processes

What are 'Pirates in the Navy'?

What is innovation philosophy?

The difference in cultivating innovation in start-ups vs
large corporations

Should everyone in a company be responsible for innovation?



 


Referenced on this episode:


[Book] The Corporate Startup by Tendayi Viki:
https://amzn.to/3unOQJH

[Book] The Lean Product Lifecycle by Tendayi Viki:
https://amzn.to/3NmHNcL

[Audiobook] Pirates in the Navy by Tendayi Viki:
https://amzn.to/3tE0NvM



 


CONNECT WITH TENDAYI/STRATEGYZER:


https://www.strategyzer.com/

https://tendayiviki.com/



 


CONNECT WITH SCOTT:


scott.colenutt@sitevisibility.com

https://www.linkedin.com/in/scottcolenutt



 


CONNECT WITH SITEVISIBILITY:


https://www.sitevisibility.co.uk/

https://www.youtube.com/user/SiteVisibility

https://twitter.com/sitevisibility

https://www.facebook.com/SiteVisibility

http://instagram.com/sitevisibility



 


If you have feedback, you'd like to be a guest, you'd like to
recommend a guest or there are topics you'd us to cover, please
send this to marketing@sitevisibility.com


Hosted on Acast. See acast.com/privacy for more information.

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