#657 What is SEO Branding? w/ Mordy Oberstein, Head of SEO Branding at Wix

In this episode we're joined by Mordy Oberstein, Head of SEO
Branding @ Wix.


Mordy is an experienced marketer, having worked with Rank Ranger,
SEMRush and currently oversees SEO Branding at Wix. In the
episode we break down what SEO branding is, the overlap between
SEO and branding, and we surface Mordy's advice on how to excel
in this marrying of two important marketing disciplines.


In this episode we discuss:


What is SEO branding?

Why brands need to move beyond copycat content

Does Wix consider brand management for other marketing
disciplines?

How to priortise your efforts on topics that communities care
about

How does Wix prompt feedback from the SEO community?






CONNECT WITH MORDY/WIX:





https://twitter.com/MordyOberstein

https://www.linkedin.com/in/mordy-oberstein-12551715/

https://www.wix.com/

https://www.wix.com/seo/learn






CONNECT WITH SCOTT:


scott.colenutt@sitevisibility.com

https://www.linkedin.com/in/scottcolenutt






CONNECT WITH SITEVISIBILITY:


https://www.sitevisibility.co.uk/

https://www.youtube.com/user/SiteVisibility

https://twitter.com/sitevisibility

https://www.facebook.com/SiteVisibility

http://instagram.com/sitevisibility






If you have feedback, you'd like to be a guest, you'd like to
recommend a guest or there are topics you'd us to cover, please
send this to marketing@sitevisibility.com


Hosted on Acast. See acast.com/privacy for more information.