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#688 What's New In TV Advertising? with Steve Wild, Head of Sales at Sky AdSmart

#688 What's New In TV Advertising? with Steve Wild, Head of Sales at Sky AdSmart

Internet Marketing: Insider Tips and Advice for Online Marketing vor 3 Jahren
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On today’s episode of the Internet Marketing Podcast, Scott
speaks to Steve Wild, Head of Sales for Sky AdSmart, to discuss
what’s new in TV advertising.


On the show you’ll learn:


·      What Addressable TV is


·      The requirements for
businesses to use AdSmart


·      Why a really good
understanding of your target audience is needed to be successful
with TV ads and some of the targeting options available


·      Why it’s important to test
and learn with your ads and budget


·      Some of the reasons
businesses have avoided TV ads in the past and why it’s more
affordable and accessible than ever


·      Some of the
common myths about modern TV advertising
and why they aren’t true


·      Which sectors are most
successful when it comes to modern TV ads


·      What Steve is
really excited about when it comes to the future of TV advertising


CONNECT WITH STEVE/SKY ADSMART


·      https://www.adsmartfromsky.co.uk/


·      https://www.linkedin.com/in/steve-wild-90a58014/


·      stephen.wild@sky.uk


·      https://www.adsmartfromsky.co.uk/case-studies-selection/


CONNECT WITH SCOTT:


·      scott.colenutt@sitevisibility.com


·      https://www.linkedin.com/in/scottcolenutt


CONNECT WITH SITEVISIBILITY:


·      https://www.sitevisibility.co.uk/


·      https://www.youtube.com/user/SiteVisibility


·      https://twitter.com/sitevisibility


·      https://www.facebook.com/SiteVisibility


·      http://instagram.com/sitevisibility


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