#706 How To Be More Creative in Your Marketing with Andi Jarvis & Katie Thompson

In this episode we’re joined by Andi Jarvis, founder of Eximo
Marketing & Katie Thompson, freelance copywriter, journalist
and founder of Katielingo.co.uk. We discuss creativity in
marketing, the importance of understanding different personality
traits in business, and insights into what creativity can mean
within digital marketing projects. We also cover the challenges
and strategies for maintaining creativity in day-to-day work and
the value of building relationships with clients.


In this episode:


03:41 Discovering skills, interests, and transition to marketing.


07:28 Client insights are invaluable for marketing strategies.


12:09 Embrace moments, capture ideas, face challenges creatively.


16:54 Momentum and small wins lead to success.


 


Resources mentioned in this episode:


The E-Myth by E Gerber


Quiet by Susan Cain


Creativity Inc by Ed Catmull


Trash Theory


 


 


More about our guests:


Andi is the founder of Eximo Marketing, dad to Kiera and a BBQ
fanatic. He set up Eximo Marketing in the summer of 2017 to help
companies find more customers by creating effective marketing
strategies, fix under-performing parts of their campaigns, and
provide training to educate and engage their teams.


Connect with Andi here:


https://www.linkedin.com/in/andijarvis/?originalSubdomain=uk


https://eximomarketingstrategy.com/


Threads @Andijarvis


 


 


Katie is a freelance copywriter and journalist based in York.
Since 2016, Katie has been working with SMEs, digital marketing
agencies, magazines and students to provide copywriting,
blogging, news and feature writing, proofreading, PR and PPC/SEO
consultancy.


 


Connect with Katie here:


https://www.linkedin.com/company/katie-lingo/


katie@katielingo.co.uk


www.katielingo.co.uk


 


 


To find out more about us and the show visit
https://internetmarketingpodcast.org


Like and subscribe so you never miss an episode, and leave us a
comment if you enjoyed the show.


 


Connect with us if you’d like to work with us, you’d like to
feature on the podcast, or you have a guest or topic
recommendation. Email kelvin@brightonseo.com or…


https://www.linkedin.com/in/kelvinnewman/


https://twitter.com/kelvinnewman


 


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Hosted on Acast. See acast.com/privacy for more information.