#711 How To Start Using AI Content In Your Marketing With Chima Mmeje & Luke Gosha

Chima Mmeje & Luke Gosha join us on the podcast today,
sharing their expertise and experience on how AI tools can help
with content creation and analysis in marketing. We delve into
the practical ways in which AI can be utilised, the ethical
considerations to be aware of, and the importance of validation,
fact checking and transparency when using AI-generated content.
Join us for an in-depth conversation on the intersection of AI
and digital marketing in today's episode.


In this episode:


06:23 Garbage in = garbage out. Why you should start small and
avoid shortcuts when starting out with AI.


10:01 Using AI for daily data analysis and Chat GTP
customizations.


15:51 Ethical and legal concerns regarding data protection and
plagiarism.


20:02 Challenges of validating large language models'
reliability.


 


Resources mentioned in this episode:


 


EverydayAi podcast


Prime Prompt Polish ChatGPT course: https://podPPP.com


Moz blog - Tom Jeffery - ‘Why should I pay you to use AI for my
SEO?’


 


 


More about our guests:


 


Chima is a senior content marketing and strategy professional for
Moz. She's also the founder of The Freelance Coalition for
Developing Countries, a UK nonprofit providing free resources and
training for BIPOC marketers globally.


 


Connect with Chima here:


https://moz.com


https://www.linkedin.com/in/chima-mmeje/


@chimammeje


 


 


Luke is an SEO consultant with 9+ years of experience. Having
worked both in-house and agency side, Luke is currently applying
his trade at Reddico Digital and has a passion for working with
AI and finding new ways to integrate it within workflows.


 


Connect with Luke here:


https://twitter.com/Lgosh


https://www.linkedin.com/in/luke-gosha/


@Lgosh


 


 


To find out more about us and the show visit
https://internetmarketingpodcast.org


Like and subscribe so you never miss an episode, and leave us a
comment if you enjoyed the show.


 


Connect with us if you’d like to work with us, you’d like to
feature on the podcast, or you have a guest or topic
recommendation. Email kelvin@brightonseo.com or…


https://www.linkedin.com/in/kelvinnewman/


https://twitter.com/kelvinnewman


 


Hosted on Acast. See acast.com/privacy for more information.


 


 


Hosted on Acast. See acast.com/privacy for more information.