podcast.de
Anmeldung
Anmeldung Registrierung
Erweiterte Suche
  1. Startseite
  2. Podcasts
  3. Internet Marketing: Insider Tips and Advice for Online Marketing Podcast
  4. #713 What Could Be Going Wrong With Your Site Structure From An SEO POV With Sally Raymer and Mark Stanford-Janes
#713 What Could Be Going Wrong With Your Site Structure From An SEO POV With Sally Raymer and Mark Stanford-Janes

#713 What Could Be Going Wrong With Your Site Structure From An SEO POV With Sally Raymer and Mark Stanford-Janes

Internet Marketing: Insider Tips and Advice for Online Marketing vor 2 Jahren
Zu Sammlung hinzufügen

Du hast noch keine Sammlungen.
Download Teilen Fundstellen Kommentare
0:00
24:01

In today's episode of the Internet Marketing Podcast, we’re
discussing the more technical aspects of SEO, including an
in-depth look at the crucial elements of site structure,
rendering methods and information architecture. We also explore
the tools available to help you analyse the performance of your
website and get you better results in the SERPS. Our experts this
week are Sally Raymer and Mark Stanford-Janes, both experts in
their field with over 20 years’ collective experience. If you’re
looking to get practical tips on how to improve your digital
marketing performance with better site structure and SEO, this
episode is for you.


In this episode:


07:41 Understanding Google's priorities in website searches.


11:16 Unique page content and SEO alignment analysis.


14:03 Why information architecture is important for website
structure and on-site SEO.


20:09 Recognising customer needs, seeking resources for customer
needs.


 


Resources mentioned in this episode:


Moz – Beginners Guide to SEO


Web app design resource – patterns.dev


 


 


More about our guests:


 


Sally is an SEO expert and Founder with almost a decade of
experience. Spanning everything from technical SEO to
localisation, internationalisation and more, Sally has worked in
a variety of industries, including b2b and b2c markets.


Connect with Sally here:


Linkedin.com/in/sally-r-seo


www.seoinmotion.com


 


Mark is a Senior Organic Performance Account Manager and has
worked in SEO for nearly 6 years. His experience spans a range of
clients, from big brands to SMEs in industries such as Travel,
Finance, Saas & Ecommerce.


 


Connect with Mark here:


https://www.linkedin.com/in/mark-stanford-janes-4357a7129/


https://weareroast.com/


 


 


 


To find out more about us and the show visit
https://internetmarketingpodcast.org


Like and subscribe so you never miss an episode, and leave us a
comment if you enjoyed the show.


 


Connect with us if you’d like to work with us, you’d like to
feature on the podcast, or you have a guest or topic
recommendation. Email kelvin@brightonseo.com or…


https://www.linkedin.com/in/kelvinnewman/


https://twitter.com/kelvinnewman


 


Hosted on Acast. See acast.com/privacy for more information.





Hosted on Acast. See acast.com/privacy for more information.

Weitere Episoden

#731 Tech SEO with Simon Lesser, Paulo Andraus, David Gossage and Beth Woodcock

#731 Tech SEO with Simon Lesser, Paulo Andraus, David Gossage and Beth Woodcock

1 Stunde 2 Minuten
vor 2 Jahren
#730 Paid Search with Charley Brennand, Danielle Gipps, Sarah Sal and Cathryn Stormont

#730 Paid Search with Charley Brennand, Danielle Gipps, Sarah Sal and Cathryn Stormont

1 Stunde 2 Minuten
vor 2 Jahren
#729 AI with Dan Taylor, Mike Curtis, Jonjo Rowlands and Irin Rahman

#729 AI with Dan Taylor, Mike Curtis, Jonjo Rowlands and Irin Rahman

1 Stunde 1 Minute
vor 2 Jahren
#728 SEO Site Clinic with Claire Carlile, Tom Capper, Sally Raymer and Dave Cousin

#728 SEO Site Clinic with Claire Carlile, Tom Capper, Sally Raymer and Dave Cousin

1 Stunde 2 Minuten
vor 2 Jahren
#727 Analytics with Patrick Stox, Anna Rowlinson, Gareth Beck and Natasha Burtenshaw-deVries

#727 Analytics with Patrick Stox, Anna Rowlinson, Gareth Beck and Natasha Burtenshaw-deVries

1 Stunde
vor 2 Jahren
Alle Episoden anzeigen
In Podcasts werben
Schalte jetzt Werbung in Podcasts.

Teilen