#154 The Flip Phone Is Back: How Motorola Is Winning Over Gen Z - Bjoern Simski & Chong-Won Lim of Motorola

This week’s guests are Chong-Won Lim and Bjoern Simski from
Motorola: the brand bringing the flip phone back and reshaping
how younger generations connect with tech.


Recorded in a unique setting: a flower shop in Berlin during
Design Week. This episode dives into what it takes to compete
with iOS, how Gen Z discovers and chooses products, and why
storytelling is still the most powerful tool in marketing.


We talk brand positioning, customer retention, and how Motorola
plans to stay relevant in an AI-powered future.