#537 Why is Employer Branding Without Culture an Illusion, CLAUDIA TATTANELLI?

In this SAATKORN podcast episode, I’m talking to Claudia
Tattanelli, founder of C-YourCulture and one of the most
experienced global minds in employer branding and culture strategy.
Claudia has spent almost three decades shaping the employer
branding industry – from her time at Universum to building her own
consultancy focused on authentic culture work. One quote that truly
hit me: “If you promise something you can’t live internally, you’re
doing yourself a disservice.