#182 Weekly Update ️Early Harvest all over Europe Bans on Alcohol Advertising ️Major Alcohol-free sponsorship deal in Premier League

This week was dominated by early harvest news and some countries
changing their view on alcohol advertising. In addition, some big
brand news coming up. TWE sells its entry level wine brands to
Constellation and the Premier League has its first ever
alcohol-free sponsorship.





Alexander Gottschalk
(https://www.linkedin.com/in/alexander-gottschalk-641838223/)





Shownotes:


(00:00:00) Spain wants to limit alcohol advertising


https://www.just-drinks.com/newsletters/spain-drafts-alcohol-advertising-laws-to-tackle-underage-consumption


(00:04:08) Canada pushes for alcohol advertising ban


https://toronto.citynews.ca/2024/08/08/senator-to-call-for-advertising-ban-for-beer-wine-and-liquor-amid-push-for-alcohol-warning-labels/


(00:07:00) Alcohol Advertising Now Allowed on TikTok


https://www.winebusiness.com/news/link/290897


(00:10:12) Napa Valley kicks off harvest for Whites and
Sparklings


https://www.winebusiness.com/news/article/290961


(00:11:18 ) Heatwave forces Hungary to an earlier harvest


https://www.reuters.com/business/environment/hungarys-white-wine-under-threat-heatwave-forces-early-harvest-2024-08-07/


(00:13:07) Austria's earliest harvest in more than four decades


https://www.der-winzer.at/news/2024/08/frueheste-ernte-seit-mehr-als-vier-jahrzehnten.html


(00:14:26) Sicily starts harvest two weeks earlier


https://www.thedrinksbusiness.com/2024/08/donnafugata-starts-harvest-two-weeks-early/


(00:15:11) Bordeaux imposes fines for neglected vineyards


https://www.meininger.de/wein/politik-und-verbaende/bussgelder-wegen-vernachlaessigter-weinberge


(00:17:03) Burgundy wine thief sentenced to prison and a fine


https://www.thedrinksbusiness.com/2024/08/trusted-burgundy-worker-stole-8000-bottles-of-fine-wine-from-employers/


(00:18:13) Aldi fools wine buffs with cheap supermarket wine


https://www.thedrinksbusiness.com/2024/08/wine-buffs-fooled-by-aldi-cheap-wine-stunt/


(00:21:11) Bordeaux Cru winery pioneers white wine labelled as
vin de France


https://www.thedrinksbusiness.com/2024/08/chateau-dissan-it-is-time-to-anticipate-and-innovate/


(00:23:55) Wine bottle manufacturers from China, Chile and Mexico
are facing US tariffs up to 200%


https://www.thedrinksbusiness.com/2024/08/chinese-wine-bottles-hit-with-us-tariffs/


(00:25:53) 0.0 beer has become the entry-level pint in the UK


https://www.thedrinksbusiness.com/2024/08/why-non-alcoholic-beer-has-become-the-entry-level-pint/


(00:28:32) UK's Premier League signs first ever non-alcoholic
beer partner


https://www.bevindustry.com/articles/96816-athletic-brewing-co-named-non-alcoholic-beer-partner-of-arsenal-fc


(00:30:08) TWE sells big commercial wine brands to Constellation


https://a.storyblok.com/f/171317/x/5a46659274/tpb-impairment-intended-commercial-divestment-f24-ebits.pdf


https://www.meininger.de/wein/erzeuger/treasury-trennt-sich-von-handelsmarken


(00:31:48) Henkell Freixenet sees Crémant sales climb 16%


https://www.thedrinksbusiness.com/2024/08/sparkling-giant-sees-cremant-sales-climb-16/


(00:33:18) Cloudy Bay's AI bot writes your out-of-office note


https://www.thedrinksbusiness.com/2024/08/cloudy-bays-ai-chatbot-helps-you-log-off-emails/