#207 Champagne Who?! You Should Be Sipping High Quality Cider Instead

In this episode, we dive into the world of high-quality cider
with Guillaume Lagger, a winemaker and cidermaker from England.
We start by exploring the recent growth and popularity of cider,
especially among quality-conscious consumers. Guillaume takes us
through the essential steps that define a truly premium cider –
from the selection of apples to the detailed production process.


We also discuss the different cider styles, from classic pub
ciders to unique regional varieties like those from Somerset, and
examine the types of consumers each style appeals to. Finally,
Guillaume shares his insights on how to inspire traditional cider
drinkers to embrace high-quality options. This is an episode for
anyone curious about the art of cider-making and the movement
towards quality in a rapidly evolving market.





Alexander Gottschalk
(https://www.linkedin.com/in/alexander-gottschalk-641838223/)


Guillaume Lagger (https://www.wharie.co.uk/)





Shownotes:


(00:00:00) Intro on Cider


(00:02:27) Steps defining Quality


(00:12:16) Who is drinking which Cider?


(00:14:19) How to get people into Cider





Guillaume’s Ciders: https://www.wharie.co.uk/our-cider