#208 Weekly Update ️Election Day Booze Rush Katy Perry’s Après-Ski Drink ️A Nuclear Wine Cellar

In this week’s roundup, we’re covering some unexpected twists in
the drinks industry. First, we honor Josep Ferrer, the legendary
co-chairman of Freixenet, who has passed away at the age of 99,
leaving behind an incredible legacy in the world of cava.
Bordeaux wine’s unique style is facing challenges as the trend of
chaptalization grows, killing the chance for a classic BDX style
comeback. In the UK, a real estate agent is auctioning a nuclear
bunker as a potential wine cellar . In the U.S., Election Tuesday
sent alcohol sales soaring, and industry leaders are bracing for
Trump’s return as president and its potential impact on drinks
regulations. Finally, Katy Perry brings a touch of alpine fun
with her new alcohol-free après-ski RTD, the St. Moritz
Mule. 





Alexander Gottschalk
(https://www.linkedin.com/in/alexander-gottschalk-641838223/)





Shownotes:


(00:00:00) Honorary Co-Chairman of Freixenet, Josep Ferrer Dies
at 99


https://grupofreixenet.com/en/josep-ferrer-sala-the-great-driving-force-of-freixenet-and-cava-has-left-us/


(00:06:37) Chaptalisation kills the classic Bordeaux style
comeback


https://www.thedrinksbusiness.com/2024/11/bordeauxs-not-so-sweet-harvest/


(00:11:21) UK Real Estate agent to sell nuclear bunker as wine
cellar


https://www.brown-co.com/view-news/nuclear-bunker-for-sale-at-auction


(00:13:31) US Election Tuesday sends booze sales soaring


https://nypost.com/2024/11/06/us-news/nyc-liquor-stores-were-crazy-busy-on-election-night-workers-say-weve-been-spending-hours-just-restocking/


(00:14:54) Major impacts expected on the drinks industry as Trump
elected U.S. President


https://www.thedrinksbusiness.com/2024/11/drinks-firms-brace-as-trump-victory-looks-likely/


(00:18:06) Katy Perry drops Alcohol-Free Après-Ski RTD


https://stupiddope.com/2024/11/katy-perrys-de-soi-drops-st-moritz-mule-a-non-alcoholic-apres-ski-must-have/