#234 Weekly Update Wine, Whisky &... IKEA? Valentine's Day & a Free beer disaster

Wine, Whisky &... IKEA? This Week’s Biggest Drinks
Stories! 


Moët & Chandon is taking over Formula 1’s podiums,
Glenmorangie is betting on a Hollywood legend, and the wine
tourism boom is picking up speed. Meanwhile, IKEA is entering the
Valentine’s Day game, and a pub’s “free beer for every goal”
promo went spectacularly wrong. What’s behind these shifts, and
what do they mean for the future of wine, whiskey, and beyond?
Let’s dive in.





Alexander Gottschalk
(https://www.linkedin.com/in/alexander-gottschalk-641838223/)





Shownotes:


(00:00:00) Scientists solve the mystery of when and where wine
grapes originated


https://www.thebrighterside.news/post/scientists-solve-the-mystery-of-when-and-where-wine-grapes-originated/


(00:03:00) Yellow Tail partners with Domino's Pizza


https://www.meiningers-international.com/wine/news/yellow-tail-partners-dominos


(00:04:48) Exponential Growth in wine tourism expected


https://www.thedrinksbusiness.com/2025/02/global-wine-tourism-to-see-growth-of-13/


(00:06:31) Moët & Chandon replacing Ferrari Trento as the
Formula 1's official sparkling wine sponsor


https://www.thedrinksbusiness.com/2025/02/moet-chandon-returns-to-formula-1-podiums/


(00:07:46) IKEA is offering a $20 Three-course meal for
Valentine's Day


https://www.ikea.com/ca/en/campaigns/valentine-s-day-pub09b9ce40


(00:09:28 ) All in Pink: NA options for Valentine's Day


https://www.forbes.com/sites/rachelking/2025/02/02/valentines-day-gift-guide-2025-the-best-non-alcoholic-drinks-for-a-mindful-valentines-day/


(00:11:05) Harrison Ford is the new face of Glenmorangie Whisky


https://www.falstaff.com/de/news/harrison-ford-ist-das-neue-gesicht-von-glenmorangie-single-malt-whisky


(00:12:26) Pub's 'free pint for every goal' offer backfires
spectacularly after 7-0 Nottingham Forest score


https://www.independent.co.uk/news/uk/home-news/nottingham-forest-gedling-inn-brighton-premier-league-b2690861.html