Icertis: the making of a SaaS unicorn

The first time I heard of Icertis was when it closed its billion
dollar valuation funding round last year. I wasn't alone to
discover Icertis back then. Many people in the ecosystem,
including some of the top investors had the same question, what
does Icertis do and why is it valued at over a billion
dollars?
 


In this episode of SaaSBOOMi podcast with its co-founder
Monish Darda, we don't just answer the questions about
what makes Icertis a unicorn, but also trace the journey from the
early building blocks. 
 


As I discovered in this conversation, Icertis isn't just a SaaS
unicorn. It's clearly among the companies out there who have the
potential to go all the way to become what they call
"BuiltToLast."


"If you're building the company for the long term, you really
have to think about your values....giving people a framework and
giving yourselves a framework on how you behave," Monish tells me
in this podcast. 


Monish and Samir Bodas, the co-founders of Icertis, applied all
the learnings from their past failures to build a culture that
lasts. 


"After every meeting, and during the meetings, we always ask
ourselves, what if we walk out now."


The culture of learning from failures is helping Icertis avoid
existential failures in the future. During every company
meeting, both Samir and Monish talk about their failures over the
past six months. 


The story of Icertis reminds me of Ben Horowitz's famous book
"The Hard Thing About Hard Things." Icertis' journey so far, and
the potential ahead, underscores what it really takes to build a
company that matters, not just for the next funding rounds, but a
true "BuiltToLast."


Please tune in to learn from Icertis' journey.