Chris Davies on how BBC News is addressing Millennials in Turnstyle Mode w/ Quibi News Partnership
BBC news launched a news show as part of Quibi’s Daily Essentials
offering. “Around the World by BBC News.” is designed specifically
for mobile, and is designed for audiences looking to get an
overview of the world’s biggest stories in one quick..
23 Minuten
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In the DMEXCO Podcast, leading minds, industry experts and international C-level executives share their opinions and insights on the hottest topics in marketing, media, business, technology and future.
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vor 4 Jahren
BBC news launched a news show as part of Quibi’s Daily Essentials
offering. “Around the World by BBC News.” is designed specifically
for mobile, and is designed for audiences looking to get an
overview of the world’s biggest stories in one quick fix. The style
of the program is unlike any other BBC show and is truly a news
bulletin for the 21st century, with a young, digitally native
production team. We talk about the challenge creating a daily news
show in turnstyle mode and addressing generation z properly.
offering. “Around the World by BBC News.” is designed specifically
for mobile, and is designed for audiences looking to get an
overview of the world’s biggest stories in one quick fix. The style
of the program is unlike any other BBC show and is truly a news
bulletin for the 21st century, with a young, digitally native
production team. We talk about the challenge creating a daily news
show in turnstyle mode and addressing generation z properly.
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