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  3. Social Currency with Sammi Cohen Podcast
  4. Peter Semple (Depop) on Scaling Beyond Gen Z, the CMO to CEO Pipeline, and the eBay Deal
Peter Semple is CEO of Depop,  the fashion resale marketplace that
became one of Gen Z's most influential shopping platforms and
completely changed how a new generation thinks about secondhand
fashion.  Peter joins Sammi to break down how Depop built a
community-first brand, why the company made the surprising decision
to eliminate seller fees, and what it takes to scale beyond Gen Z
without losing cultural relevance. They also discuss why Peter
wants Depop to become the "Nike of resale," the future of
AI-powered shopping, and what the recently announced $1.2 billion
acquisition by eBay means for the next chapter of the business.
Plus: why Depop keeps showing up cultural moments (from rap lyrics
to SNL), and what happens when superfans become employees. Follow
Sammi Cohen on Instagram  Subscribe to the Social Currency
newsletter Follow Peter and Depop Here’s What Sammi Covers with
Peter: 00:00 Peter Semple’s Social Currency 02:14 Partner Message:
Mercury for Personal03:36 From Copywriter to CEO05:49 What Google
Creative Lab Taught Him About Brands08:04 Leaving Google for a
Startup10:13 How Sneakers Led Him to Depop11:58 Why Depop Hires Its
Own Users 14:34 Partner Message: Rula 15:49 Partner Message:
Mercury for Business17:08 The Mindset Shift From CMO to CEO20:07
How Depop Scales Without Losing Gen Z24:25 Building the “Nike of
Resale”26:01 Why Depop Eliminated Seller Fees29:13 The Power of
Circular Fashion 30:06 Partner Message: Bilt 31:07 Partner Message:
Shopify32:22 Why Brands Should Earn, Not Chase, Cultural
Relevance35:10 From SNL to Rap Lyrics: Becoming Part of
Culture38:06 What the $1.2 Billion eBay Acquisition Means42:13 Can
Sustainability Beat Fast Fashion?45:20 Why Shopping Should Feel
Like a Treasure Hunt46:56 How AI Is Changing Fashion Resale50:03
Will AI Change How We Discover Products?52:38 Depop’s Competitive
Advantage55:00 The Secret Behind the Name “Depop” Thanks to Our
Sponsors! Mercury: mercury.com  Rula: rula.com/socialcurrency
Bilt:  joinbilt.com/socialcurrency  Shopify:
shopify.com/socialcurrency Learn more about your ad choices. Visit
megaphone.fm/adchoices

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