#124 How Leadfeeder revived their brand in 100 days and ended up winning (Jillian Als, CMO) ~ Der Revenue Marketing Realtalk Podcast

In this episode, Tim talks with Jillian Als (CMO of Leadfeeder)
about how she led a complete rebrand during her first 100 days as
CMO. Jillian openly shares why managing four audiences, two
websites, and two go-to-market funnels resulted in an "identity
crisis," why they decided to radically shift their product focus,
and why websites aren't dying in a world of ChatGPT and Claude—in
fact, they're becoming more important than ever. Tune in now!

#124 How Leadfeeder revived their brand in 100 days and ended up winning (Jillian Als, CMO)

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