06 - From Digitalisation to Co-Creation: How Ecosystem Thinking Transforms Business Model Innovation

How can digitalisation move the hospitality industry beyond
competition toward true ecosystem collaboration? In this episode
of Digital Transformation & Innovation – Power Sparx,
Kristina speaks with Heidi Vähänikkilä, researcher and lecturer
at Laurea University of Applied Sciences and the Estonian
Business School, about how digital platforms and co-creation
practices are reshaping business model innovation in hospitality,
tourism, and events. Based on her newly published research in
Digital Transformation in Knowledge Transfer: Shaping the Future,
Heidi shares how tools like collaborative online platforms enable
knowledge transfer across company boundaries, foster resilient
post-pandemic business models, and require a powerful shift in
mindset, leadership, and trust. Tune in to explore how ecosystem
thinking, human-centered digital collaboration, and shared value
creation can unlock new growth paths for an industry in
transformation.


Guest: Heidi Vähänikkilä, Senior Lecturer in Hospitality
Management at Laurea University of Applied Sciences
(Finland)


Host: Kristina Bodrožić-Brnić, Institute Manager at the Institute
for Digital Transformation and Innovation (Germany)


Further Reading & Resources:


The article “Digitalisation Enhancing Ecosystem Thinking and
Business Model Innovation Through Co-creation”


https://link.springer.com/chapter/10.1007/978-3-032-07329-7_7


The Institute for Digital Transformation and Innovation
https://www.businessschool-berlin.de/science/institute-for-digital-transformation-innovation/



Episode 05 with Miia Vakkuri on collaborative learning models.


https://open.spotify.com/episode/2e4n0cZ1unVAiin1Ybf6RU