Startseite
Podcasts
Great Business Stories Podcast
Richard Branson: 1950-1993

Richard Branson: 1950-1993

Great Business Stories vor 1 Woche

0:00

31:30

I would say more than anyone else, Richard Branson was the guy
who inspired me to become an entrepreneur- I have a terrible
memory but I remember so vividly Branson’s first appearance on
the Late Late Show- that was Ireland’s biggest talk show - and it
was 1986 - and it was the first time I’d ever seen a businessman
who didn’t act like a businessman- woolly jumper and jeans, big
hair, big teeth and when he talked he just made business sound
like fun, an adventure- which for most of us who love business,
that’s exactly how we see it - yeah it’s tough, it’s challenging
but that’s all part of the fun and adventure.

And the story I’m going to tell today where Branson leaves school
at 16 to set up an anti-establishment magazine, gets arrested for
cheating the tax man, signs the Sex Pistols when no one else
would touch them, starts a transatlantic airline, using his
hair-raising escapades on boats and hot air balloons to publicise
his businesses, brings the mighty British Airways to its knees-
it makes for a cracking story- enjoy.