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  4. How Textile EPR Will Influence Brands’ Business Model
From a brand's point of view, how should extended producer
responsibility (EPR) be designed so that circularity pays off?
Philipp Bonaventura from Schöffel explains where circular design
already works, why the economics hold it back, and what the system
needs to change. What you'll hear in this episode: • Why the
barrier is economic, not technical: low collection volumes, weak
sorting, and repair that doesn't cover its cost • How designing for
repair differs from designing for recycling, and why material
choice decides what can be recovered • Which fees reward durable,
repairable products, and why harmonised rules across Europe matter
The episode also covers what counts as a circular product, and why
quality comes before recycled content. This is the second episode
of the Textile EPR series.

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