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Circular Design: Systemic Innovation

Circular Design: Systemic Innovation

Circularity.fm vor 6 Monaten

Implementing Circular Design Principles

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25:55

Podcast

Circularity.fm

111 Episoden

Understanding, building and managing circular business models

Wirtschaft

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How do you design circular systems, not just circular products? In
this episode, Anne Farken from Designworks, a BMW Group Company,
talks about why circular design is not only about the product
itself, but about the ecosystem around it. The conversation looks
at the gap between saying design should be integrated from the
beginning and actually thinking product and business model together
from day one. What you'll hear in this episode: • How to design the
product ecosystem and integrate product development, business
model, and value creation from day one • The role of designers in
translating business model insights into product requirements and
facilitating integration across teams • Why the more you rethink a
product, the more you need tolerance for ambiguity and alignment
across teams The episode also touches on why constraints and
tradeoffs should be seen as creative opportunities. This is the
final episode in the series Implementing Circular Design
Principles, produced in collaboration with the German Design
Council. The series explored how design decisions shape circular
outcomes at the material, product, and system level, following the
principles of Rethink, Reduce, Reuse, and Recycle.