#4 João Silva talking about Retail Tech: The IKEA Way

João Silva is the Country E-Commerce Integration Manager for
IKEA. His background in brick and mortar retail has enabled him
to learn and develop core skills that he now puts into a new
environment: The IKEA E-Commerce world.


In this episode, we talked about how IKEA creates a unique
omnichannel experience and how new store formats help to identify
the customers walking into the stores.


As always: If you want to join the conversation LIVE and ask
questions, check out the upcoming events on YouTube or on my
LinkedIn.


Connect with the guest:


LinkedIn: https://www.linkedin.com/in/joaofmsilva/


Connect with the host:


LinkedIn: https://www.linkedin.com/in/alexis-tsingeni-retail/


Subscribe to the Retail o-Tones newsletter:


https://www.linkedin.com/newsletters/7084407928048230400/


Watch all Retail o-Tones episodes on YouTube:


https://www.youtube.com/@retailotones_official


Other interesting links:


https://www.linkedin.com/company/ikea/


https://www.ikea.com


Who is the voice of Retail o-Tones?


  Alexandra („Alexis“) Tsingeni


️  I'm Alexis, and I connect the dots between commerce and
technology as a content creator, moderator, and live podcast
host. My passion lies in understanding how retail technology
affects both employees and customers.


Let’s connect! If you want to join the LIVE show in the audience,
check out the newsletter or my LinkedIn profile for the upcoming
dates and guests.


. This Season’s Supporters: 


️ Zühlke Engineering AG


https://www.linkedin.com/company/zuehlkegroup/


https://www.zuehlke.com/en


️ Glory Global Solutions GmbH


https://www.linkedin.com/company/glory-global/


https://www.glory-global.com/en-gb/


️ RELEX Solutions 


https://www.linkedin.com/company/relexsolutions/


https://www.relexsolutions.com


️ Zucchetti Switzerland SA


https://www.linkedin.com/company/zucchetti/


https://www.zucchetti.it/website/cms/home.html