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  3. The High Flyers Podcast with Vidit Agarwal Podcast
  4. Michelle Hu: Drive to suceed from immigrant parents, banking analyst turned beauty startup founder with operations in Melbourne and recently New York & social media marketing tricks!

Inspiring and raw conversation with Michelle Hu, founder of
founder of Etoile Collective, online beauty accessories store
with operations in Melbourne and recently New York.


Hear Michelle share her sunrise with immigrant parents moving to
Australia from China, and instilling the importance of working
and studying hard. You will hear Michelle talk about how seeing
her parents not have much inspire her to make the most of her
opportunities and recently she was able to buy her parents a
house, which is very inspiring.


This show just last week ranked #16 (!!!!) in Australia in the
careers category. I am still lost for words but a massive thank
you to you for listening to the episodes, supporting the show and
please continue to share your feedback by messaging us on
Instagram or contact me directly on LinkedIn. 


***


TIMESTAMPS


—————


03:05 - Quick facts


 


03:48 - Sunrise


 


05:14 - Learning photoshop and marketing from games


 


06:40 - significance of parents bravery


 


08:06 - Secret that helped Michelle start her business, Etoile


 


09:14 - heroes growing up


 


10:05 - Parents work


 


10:35 - Buying house for parents


 


11:15 - success at 16


 


12:30 - reflections working in finance over law


 


14:00 - career pathways outside the traditional industries


 


16:12 - how to receive a yes to a cold message


 


20:35 - painful learning about mental wellbeing


 


21:40 - How to build a side hustle whilst working full time


 


23:50 - Turning idea into reality to start Etoile with no direct
experience


 


26:15 - Learning revenue and inventory management


 


28:50 - Bootstrapping the business


 


32:30 - Moving to New York


 


34:45 - Differences between New York and Melbourne


 


36:01 - Daily Mail article


 


38:15 - social media vs physical marketing


 


40:50 - Discoverability on TikTok


 


41:50 - Podcast marketing tips


 


43:44 - final sprint


***


Read about our recently launched Curiosity Center business and
subscribe to the newsletter for articles
directly in your inbox!


Always appreciate if you can help by rating this podcast on
iTunes, as it helps others find us and convince guests to come on
the show.


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on Instagram, LinkedIn or Twitter for
more!


This show showcases relatable role models, re-imagining a high
flyer to help you achieve your potential and be 1% better
everyday!

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