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  4. Curiosity: Inside Character + Distinction & Protagonist Capital - Creating connection for your biz & investing in protagonists w Kate Dinon
Curiosity: Inside Character + Distinction & Protagonist Capital - Creating connection for your biz & investing in protagonists w Kate Dinon

Curiosity: Inside Character + Distinction & Protagonist Capital - Creating connection for your biz & investing in protagonists w Kate Dinon

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37:09

Explore your curiosity w Kate Dinon about PR, communications and
investment to scale startups.
Learn about how Kate had her break into PR &
CommunicationsBuilding out her own firm Character &
Distinction, based in Melbourne with a roster of recognisable
brands. First few months of starting the firm, client
relationships, bad story telling and displaying culture in their
office space. Unpacking Kate’s foray into supporting startups
through mentoring and investment via Protagonist Capital & what
they're looking for in founders and early stage
startups. Don’t miss out on a special rapid fire round with
your community questions! 

Please enjoy exploring your curiosity as I did mine through this
conversation!


***


Find out more about Curiosity Center, including
75+ episodes at www.curiositycenter.xyz 


Find out more about Character + Distinction and
Protagonist Capital at https://ofcharacter.com/


Share your feedback and discuss partnership opportunities with us
at vidit@curiositycenter.xyz


Follow the show on Linkedin / Instagram


***


TIMESTAMPS


02:20 - Where you were born and live now


 


03:02 - Do you remember the first time you heard of PR &
Communications?


 


04:16  - Was it a conscious decision to start your own PR
firm?


 


06:08 - What were the first months like in 2017 and unknowns?


 


07:55 - Did you find building relationships was a focus moving
back to Australia from Switzerland?


 


10:31 - How does a client relationship work in practise?


 


12:40 - How does a first client meeting work and what can PR help
with?


 


15:14 - What is bad story telling?


 


17:22 - Are there high maintenance vs low maintenance industries?


 


19:44 - What are your sources of learning and inspiration?


 


22:17 - Importance of Character and distinction visible in their
office space


 


25:15 - Supporting startups through Protagonist Capital


 


27:32 - What are you looking for in the deals? Specific sector or
person to support?


 


29:00 - Supporting founders in consumer facing brands and
enterprise tech for future of work


 


30:32 - Naming conventions for Protagonist and Character +
Distinction


 


32:29 - Rapid fire round of your community questions 


 
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