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TikTok Talk - die erfolgreichsten Marken im TikTok Business Podcast
How to Enter New Markets Leveraged by Influencer Marketing Strategies

How to Enter New Markets Leveraged by Influencer Marketing Strategies

TikTok Talk - die erfolgreichsten Marken im TikTok Business vor 4 Jahren

0:00

7:19

Some things to keep in mind when expanding with the help of
influencer marketing:

You should not enter a new country as a brand only based on the
influencers - nevertheless, a huge amount of influencers in your
niche are a strong signal that you could find your audience in that
new country. I would always invest in community building first,
this will become super valuable in the long term, if you only focus
on sales first it'll be very hard to become a love brand. Culturize
and localize all content - this signals the audience that you fully
invest in their home countries!

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