Maher Yassine: Fun with NFL champions, Motorola fails and fights with Floyd Mayweather

Maher Yassine (@maher.yass) is the CEO and manager of Uplift
Management (@upliftmanagement), an American influencer management
and influencer marketing company. The company specializes in
talent management in the lifestyle, fitness, and beauty
industries.


Maher begins by recounting one of his latest case studies, with
the technology company Motorola on its first campaign with
influencer marketing. He explains the problems the campaign
suffered during production and the importance of an influencer
marketing manager in a campaign. 


We talk about how Maher met Omar Bolden (@omar.bolden), 2016
SuperBowl champion, and his fiancée Candice (@candice),
influencer and entrepreneur. Maher gives us insight into what
it's like to manage the career of a couple of influencers.


Check out Uplift Management's website:
https://www.uplift-management.com/


Visit our website at https://boldcreators.club/