Campus Conversation #53 with Prof. Dr. Oliver Gassmann

Prof. Oliver Gassmann is one of the leading business model and
technology management scholars. As the second guest of our
"Professor series" he shares insights into his life as a leading
author, board member, professor, and more. Among others, we
discuss two of his major publications, the "Business Model
Navigator" and the newly available "Collaborative Advantage"
book, which will be soon also available in the library. Learn
more about and follow Oliver Gassmann on his LinkedIn profile/
feed.