Designing the fuzzy frontend of innovation: How the right innovation management setup leverages the power of innovation strategies

HYVE’s managing director Dr. Giordano Koch talks with Colin
Nelson, Chief Consulting Officer at HYPE about measures, tools,
and success factors of strategic innovation management, and how
the fuzzy frontend of innovation should help to systematically
feed the innovation process with insights, trends, (AI-based)
technologies, etc., to ensure an insight-based ideation or
problem-solving process, and provides the organization access to
crucial innovation inputs.