John Paul DeJoria — From Homelessness to Building Paul
Mitchell and Patrón Tequila | Brought to you by
eero and LinkedIn Marketing
Solutions
"Don't limit yourself in life by your age, or what you
think you're capable of doing. You're always as old as your mind
leads you to believe." — John Paul DeJoria
John Paul DeJoria is an American entrepreneur
and philanthropist who has launched multiple global enterprises
and is renowned as one of the “100 Greatest Living Business
Minds” by Forbes.
John Paul DeJoria’s rags-to-riches biography is incredible and
truly exemplifies the American dream. Once homeless, he has
struggled against the odds to craft a unique life and many unique
businesses.
In 1980, John Paul and hair stylist Paul Mitchell converted a
partially borrowed $700 into
John Paul Mitchell Systems, which is today the largest privately
held salon hair care line. In 1989, he co-founded Patrón, the
first ultra-premium tequila, and now the world’s number-one
ultra-premium tequila, which he sold to Bacardi in 2018. John
Paul went on to co-found John Paul Pet, ROKiT, and many other
enterprises.
He has signed The Giving Pledge, along with others like Bill
Gates and Warren Buffet, as a formal promise to continue giving
back, and he has also established JP’s Peace, Love &
Happiness Foundation as a hub for his charitable investments,
which span the core values of his companies: sustainability,
social responsibility, and animal-friendliness.
This episode was recorded in March of 2020. Due to technical
issues, we moved from Skype to phone partway through the
interview.
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