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Chris Greene on Content Marketing as a Competitive Advantage

Chris Greene on Content Marketing as a Competitive Advantage

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Spartan philosophy, built in the black-ops lab of
business: https://ryanhanley.com/podcast

Finding Peak podcast: https://linktr.ee/ryan_hanley

In this episode of The Ryan Hanley Show, Ryan Hanley, interviews
Chris Greene, the Flood Insurance Guru. Chris joins the podcast
for a master's level conversation on content marketing and how
properly using your CRM can create an undeniable competitive
advantage in your business. Don’t miss this episode…

Episode Highlights:

Chris discusses how insurance is not the problem but the risk
is, and how he is working on this data to solve the issue.
(4:13)

Chris explains how their flood risk analysis provides a huge
value to their referral partners to grow their business.
(8:29)

Chris mentions that videos used for education and advice are
still considered streamlining. (14:31)

Chris shares how he uses automation to follow up with his
clients. (22:32)

Ryan explains that this is the moment where HubSpot tools,
like video cards, give you a true competitive advantage.
(25:35)

Chris explains that conversations like why they weren't
closing more business can be seen at HubSpot as one of its
features. (36:34)

Ryan shares that the industry needs a company that offers
Accord form integration and creation at a price that the industry
can afford. (44:09)

Chris talks about Hubspot being better than any AMS, and
shares how they are currently using it in their interview
process. (51:14)

Chris shares that what he likes about Ryan's content creation
is that it is very neutral and does never put out any
misinformation. (55:53)  

Chris shares three different books he requires people to read
before they come on board. (59:50)

Key Quotes:

"We just need one company that offers Accord form integration
and creation and mapping easily at a price the industry could
afford and they would absolutely friggin dominate." - Ryan Hanley

"It's not about us. It's about the customers, you know? So,
it sticks in my head and everything I do now." - Chris Greene

Resources Mentioned:

Chris Greene LinkedIn

Flood Insurance Guru

Reach out to Ryan Hanley

--

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OpusClip: #1 AI video clipping and editing tool:
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Riverside: HD Podcast & Video Software | Free Recording
& Editing: https://link.ryanhanley.com/riverside

WhisperFlow: Never waste time typing on your keyboard again:
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CaptionsApp: One app for all your social media video
creation: https://link.ryanhanley.com/captionsapp

GoHighLevel: It's time to take your business workflow to the
Next Level: https://link.ryanhanley.com/gohighlevel

Perspective.co: The #1 funnel builder for lead generation:
https://link.ryanhanley.com/perspective

--

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Self-Mastery? https://lnk.to/80upZ9

This show is part of the Unplugged Studios Network — the
infrastructure layer for serious creators. Learn more at
https://unpluggedstudios.fm.

Full transcript, clips, and more:
https://ryanhanley.com/podcast/chris-greene-on-content-marketing-as-a-competitive-advantage

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for
information about our collection and use of personal data for
advertising.
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