CJ Hutsenpiller on How to Be Awesome at Insurance

Spartan philosophy, built in the black-ops lab of
business: https://www.findingpeak.com


Finding Peak podcast: https://linktr.ee/ryan_hanley





In this episode of The Ryan Hanley Show, Ryan Hanley interviews
CJ Hutsenpiller.





CJ Hutsenpiller is a true insurance entrepreneur, running his
family agency while also being co-owner of The Collective Agency
Council and owner of Tacobot, a chatbot agency that specializes
in lead generation and client experience chatbots for the
insurance industry.





I loved this conversation with CJ and I know you will too...





Episode Highlights:


CJ shares about a successful marketing strategy for their
insurance agency, which involves displaying historical images of
their town on the website. (8:28)

CJ discusses the use of virtual employees and bots, such as
chatbots and robotic process automation bots, to enhance their
agency's efficiency. (16:57)

CJ explains their straightforward hiring process, consisting
of an interview followed by a group interview with the entire
team. (22:45)

CJ mentions that traditional agents struggle with paying
their employees competitively and tend to treat them as mere
numbers. (34:53)

CJ shares his experience using Chat GPT to generate content
for their insurance business, including an Edgar Allen
Poe-inspired insurance poem. (48:44)

CJ discusses the potential of AI-generated video content for
automation purposes. (1:03:37)

CJ explains the importance of appealing to various types of
buyers in order for agencies to grow larger.
(1:07:19)






Key Quote:


“One thing that we really focus in on is like, how can we
make our processes and servicing personal lines more efficient.
So our little motto for the agency is, ‘Where the convenience of
online shopping meets the security of having a local insurance
agent.’” - CJ Hutsenpiller






Resources Mentioned:


CJ Hutsenpiller

Hutsenpiller Insurance

The Collective Agency Council 

Tacobot

Reach out to Ryan Hanley

Rogue Risk

Finding Peak



--


Recommended Tools for Growth


OpusClip: #1 AI video clipping and editing tool:
https://link.ryanhanley.com/opus

Riverside: HD Podcast & Video Software | Free Recording
& Editing: https://link.ryanhanley.com/riverside

WhisperFlow: Never waste time typing on your keyboard again:
https://link.ryanhanley.com/whisperflow

CaptionsApp: One app for all your social media video
creation: https://link.ryanhanley.com/captionsapp

GoHighLevel: It's time to take your business workflow to the
Next Level: https://link.ryanhanley.com/gohighlevel

Perspective.co: The #1 funnel builder for lead generation:
https://link.ryanhanley.com/perspective



--


Episodes You Might Enjoy:


From $2 Million Loss to World-Class
Entrepreneur: https://lnk.to/delk

From One Man Shop to $200M in
Revenue: https://lnk.to/tommymello

Is Psilocybin the Gateway to
Self-Mastery? https://lnk.to/80upZ9









This show is part of the Unplugged Studios Network — the
infrastructure layer for serious creators. Learn more at
https://unpluggedstudios.fm.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for
information about our collection and use of personal data for
advertising.