How I Built a Business That's Made 11 Millionaires - Paul Harkin (That Prize Guy)

Paul Harkin built one of the biggest online prize competition
platforms in the UK and Ireland from a bedroom in Liverpool, with
no business plan, no investors, and a Shark hoover as his first
major prize. Six years later, he's made 11 millionaires, given
away over £200 million in prizes, and signed deals with the UFC,
Matchroom Boxing, and PFL.


In this episode, Paul opens up about the sacrifices behind the
success: the sleepless nights, the £300,000 losses, and the
moment he realized "no amount of money will make you happy." He
shares what every single millionaire winner had in common, why he
hires his mates, and how he's now prioritizing family over
scaling further.


What we cover:


How The Prize Guy started with tiny giveaways and scaled to
million-pound prizes

The emotional reality of watching someone's life change in
real time

Why Paul walked away from deals that didn't align with his
values

Lessons from being in rooms with Eddie Hearn and top-tier
business operators

The balance between ambition and being present for family



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