Marketplace dynamics and ways to balance supply and demand - with Henk Smit, Head of Data Science & Analytics at Catawiki | PAP#038

A healthy balance between supply and demand is crucial for
sustainable growth of any marketplace. But how do you define and
monitor this liquidity of a marketplace? Once defined, what are
potential actions to influence the balance of supply and
demand?


 


Catawiki is Europe's fastest growing online auction house
with 50,000 items being auctioned off every week. Their Head of
Data Science & Analytics, Henk Smit, is exchanging learnings
on how to influence marketplace liquidity with Philipp Werner,
CMO at Project A.
Guest: Henk Smit, Head of Data Science &
Analytics bei Catawiki


Host: Philipp Werner, Chief Marketing Officer at Project
A


Language: English


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Blog: https://insights.project-a.com


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